Reach Asian consumers
globally

Drive results and grow your brand among Asian diaspora consumers and build pipelines for successful entry into the Asian market.

Reach Asian consumers
globally

Drive results and grow your brand among Asian diaspora consumers and build pipelines for successful entry into the Asian market.

We are a lifestyle marketing agency

We drive lifestyle marketing for fashion, outdoor and fitness brands, with proven results across the United States, Canada, and China

New York, NY - August 26, 2024:  Fifth Avenue in Manhattan is well known for luxury brand name retail stores

asia focused

Our founders have contributed to the success of renowned global brands in Asia and among Asian diasporas in North America.

IMG_5328

Our proven network of fashion media contacts, influencers, and live-streaming teams will amplify your brand’s visibility and reach.

Fashion

Post-COVID, China has seen explosive growth in outdoor and fitness. We’ve built a successful network of influencers and distributors to help global brands thrive in this market.

outdoor & fitness

STAY RELEVANT with this consequential market segment

Chinese tourists are major global spenders. Pre-pandemic, they contributed $255b to the global economy, 3x greater than that of European travellers.

Asians are much more likely to buy from a brand that advertises in shows that feature other Asians.

Asian Americans have higher income than any other racial group. In 2023, their median household income was $112,800 vs. an average of $84,770.

China, Japan and South Korea accounted for 87% of Asia Pacific and 40% of global e-commerce sales value in 2023

Meet your future brand partners + ambassadors

Teresa Cheung
Celebrity & Style Icon
Reach: 5 Million+

Anny Fan

Model & Columnist
Reach: 300K+

Rainie Tian
Fashion Influencer 
Reach: 600K+

Michael Le

Dancer 
Reach: 3 Millions+

Fredric Sang

Model & Travel Vlogger
Reach: 100K+

 

Sylvia Jade
Fashion Influencer
Reach: 500K+

Our key strengths

Diversity Campaign

From creative strategy, media planning, to creative production and execution, we help brands deliver impactful diversity campaign focused on telling the authentic Asian stories that resonate with your target audience, and drive immediate results.

Digital First + Data Driven

We provide comprehensive brand digital retail strategies, including in-depth localization and adaptation planning, market intelligence, and specialized insights into Asia’s digital ecosystem.

PR + Influencers

We leverage strong relationships with key media partners, celebrities, social media influencers and high-net-worth individuals to generate impactful digital buzz, particularly within the premium lifestyle sector, creating resonance and influence that align with our clients’ unique objectives.

Have something else in mind?
Book a free consultation for your custom campaign.

A Xiaohongshu/RedNote
Marketing Guide
for Lifestyle Brands